01
Vyper is more intuitive and easier to use.
Their user-interface (UI) is minimalistic and has a very professional feel to it.
Not only for your eyes...
But also for your customer's
Because the landing page and share page you will build for your clients
Will also have the exact clean and sexy look.
Same goes with the user-experience (UX),
I was twice as fast to figure and setup Vyper vs. Upviral.
Hands down to Vyper on bringing a well polished tool to my playground.
Vyper - 9/10 (Winner)
Upviral - 7/10
Nothing beats a side-by-side features comparison
(Check the table below)
02
Vyper | Upviral | |
---|---|---|
Fraud Detection | ||
Double Optin | ||
Facebook Optin | ||
Grand Prize | MULTIPLE | ONE |
Incentives | ||
Buy Actions (Shopify) | ||
Custom Actions | ||
Buy Referral (Shopify) | ||
Referrals | ||
Source Tracking | ||
Split Testing | ||
Page Builder | basic | drag & drop |
Widget/Embed | ||
Email Validation | ONLY "Email list verify" | |
Custom Email Sender | SMTP | POSTMARK/SENDGRID/AWS |
Integrations | 12 | 58 |
Location Restriction | ||
Comments on Share Page | ||
Blacklist | IP address | IP/Email/domain |
Leaderboard | ||
White-Labeling |
Fraud Detection
Both tools support fraud detection.
Exactly how these algorithms work is unknown.
Nor will they be disclaimed,
Since making it public would risk abuse.
So it's impossible to say which one has the best fraud detection.
Double Optin
Both platforms support double optin.
This just means that a confirmation email is sent and the user must click a link.
Necessary to avoid fake emails.
Unless you can use an email validation tool.
Upviral supports one called "Email List Verify"
But most of you, like me, probably use some other tool,
So this won't bring much use.
(I'll just stick with double optin)
Facebook Optin
One cool feature of Upviral is social Facebook optin.
Instead of using a form with name and email fields,
You insert a button.
When a user clicks they are redirect to Facebook
Then permission is asked to obtain name and email.
Why is this freakin awesome?
Cause a user can create multiple emails and refer himself
But creating multiple facebook profiles would take much, much more work.
Meaning your lead quality will be higher.
Actions
Upviral by default has social share actions.
So they do not need to be configured,
Just choose how many points are awarded.
In Vyper, these are custom actions, so a bit more work to set it up.
On the other hand, Vyper has a unique feature:
A buy action.
You can award points for spending a certain amount.
For example "Spend $10 to get 10 points".
You can also give point for referring buys.
However, this works only with Shopify.
Would be great to see more integrations.
Apart from this everything else is the same in Upviral and Vyper.
Rewards
Upviral has two separate features:
Incentives and a grand prize.
Grand prizes are limited to a pre-defined number of winners.
But incentive can have unlimited number of winners,
At a certain amount of points they are unlocked.
An example of an incentive:
100 points they can get access to a coupon code.
These features in Vyper are just called rewards,
But essentially it's the same thing.
Where Vyper is better:
Vyper can have multiple grand prizes,
But Upviral only allows one grand prize.
So I assume if you would want to set 1st, 2nd and 3rd prize,
This would not be possible in Upviral.
Also Vyper has a "redeem" incentive where you can spend points
This is perfect for creating evergreen bonus program.
Kind of like airlines do with their miles program.
Especially if you combine this with buy actions.
Example:
Give 10 points for each $10 spent and offer a free t-shirt in exchange for 200 points.
Pretty awesome...
Where Upviral is better:
Upviral adds a bit of automation to incentives.
You can give out unique promo codes.
Basically you upload a list of codes and Upviral makes sure that each code is only given once.
This is perfect for doing a giveaway of software licenses, where each code can be redeemed only once.
Another automation type for incentives are file downloads.
You just upload the file to Upviral and it will take care of distribution.
Without the need to setup anything external.
Another benefit of Upviral is that grand prize winners can be automatically awarded:
Vyper also can choose a winner randomly but involves an extra manual step.
Source Tracking
If you bring traffic from multiple sources
Then you'll want to see conversion rate by source.
Upviral allows you to create tracking links for this.
Vyper shows only total conversions for all sources.
Split Testing
Upviral allows you to create multiple versions of the landing page (and emails)
So you can split test them
And see what converts best.
Vyper doesn't have split testing feature.
Location Restriction
Upviral allows you to restrict specific countries.
Really useful if you want to have control over lead quality.
You'll be able to select only the countries that fit your target audience,
So you don't collect irrelevant leads.
Vyper doesn't have this feature.
Blacklisting
Upviral allows you to ban also emails and entire domains.
Which is really cool if you wanna do manual fraud detection.
Like for example removing participants that create disposable emails.
Vyper allows you to ban only ip addresses.
Page Builder
Vyper doesn't really have a page builder.
It's more like, you have switches to turn on/off elements
Like headline, sub-headline, etc
It's more of a rich text editor vs. an actual page builder
You cannot drag & drop elements into the page or create sections
Just one template that you can customize.
The template does look amazing
So in terms of setting it up, you'll be faster and you'll have a really good looking page.
Upviral on the other hand, has a proper page builder
You can create blocks
Add column
Drag and drop element
Etc..
Also they have 8 different templates you can choose from
Although the templates are pretty basic.
Doesn't mean that you can't build something epic if you spend the time creating templates.
To sum it up
A page in Vyper can be setup quickly and will look good out of the box
And Upviral is more powerful and customizable,
But will require more time.
Features score
Upviral is more feature rich than Vyper.
Unless you are a Shopify user,
In which case I would say it's pretty even.
Cause there are some pretty uniques features for Shopify.
This round goes to Upviral.
Features score:
Vyper - 7/10
Upviral - 8/10 (Winner)
03
Vyper costs $75/month (paid anually)
Here’s what you get:
While Upviral costs $59/month (paid anually)
Here’s what you get:
Upviral gives the best value.
Especially, if you need more than 1 custom domain.
Otherwise it’s pretty much the same thing.
Pricing score:
Vyper - 5/10
Upviral - 6/10 (Winner)
Battle Decision
TIE
This is a tough one.
Upviral has a better page builder, split testing and source tracking.
Everything you need to optimize landing pages for higher conversion rates.
It has the touch and feel of a tool built by a funnel hacker.
Vyper on the other hand has "redeem" incentives
Which combined together with Shopify buy actions
You can create your own "miles" program
To increase the lifetime value (LTV) of regulars.
This is more of a e-commerce branding tool.
Hard to say which tool is better.
What I can say is,
If you build funnels go with Upviral.
If you do e-commerce (especially Shopify) and want solid branding then go with Vyper.
If you fit into both categories then you’ll have a hard time deciding.
I truely enjoyed both tools.
A month from now,
I'll still be thinking which one is best for my use-case
Get Vyper >> https://vyper.io
Get Upviral >> https://upviral.com